- Product details
- Description
-
Age:
18+
Brand: goldwell
Line: elumen
Product Type: hair color
Product Properties: coloration
Volume: 200 ml
Shampoo Type: semi permanent
Formula: ammonia-free
When To Use: universal
Gender: for women
Classification: professional
Hair Type: all hair types
Country: Germany
Made in: Germany
Do you love discovering new possibilities in hair care and styling? Then you will be interested in the products from the Goldwell brand, particularly this dye from the Elumen series, which was created and patented by Japanese specialists from the scientific and biochemical conglomerate "KAO". It represents a revolutionary approach to the hair coloring process. Elumenation occurs thanks to negatively charged pigments that have the ability to deeply penetrate the hair structure, which has a positive charge. This is an effective and, importantly, completely harmless procedure that delivers a truly brilliant result in every sense.
Features of Goldwell Elumen Pure:
- ammonia and peroxide-free formula;
- does not include oxidizing agents;
- does not require mixing with developers;
- notable for its acidic environment — pH 3.2;
- uses only direct pigments;
- works thanks to a penetration and attraction system;
- provides stunning color intensity;
- gives colored hair a beautiful shine.