Acqua Di Parma Colonia Futura Deodorant

Colonia Futura is Acqua di Parma's declaration of love for nature: a vivid burst of beautifully harmonizing natural ingredients, each contributing its own unforgettable spark. The fragrance is ethereal and pure by nature, yet brimming with the vibrant hues of life.

The new cologne is the emblem of the Acqua di Parma Futura sustainability manifesto, developed by the Perfume House as part of the LVMH Group's Life program. For Acqua di Parma, being "sustainable" means unwaveringly preserving the "Art of Living," as the brand has done from century to century. From its very origins, the House of Acqua di Parma has been deeply ethical in its impeccable reputation and transparency of actions. Now, with Acqua di Parma Futura, it loudly proclaims its desire to structure and systematize its approach to sustainable practices. All this, to protect and share, to carry through the centuries and to preserve the authenticity of the Art of Living for future generations.